South India's first IMAX with laser technology was launched in Coimbatore at Broadway Cinemas in the Broadway Mall near Avinashi Road, behind KMCH Medical College, today.

This soft launch was made by Minister Senthil Balaji. As per sources, the cinemas will be opened to the public from April 28th, possibly for Ponniyin Selvan -2.

This multiplex has 9 screens, and as per sources 1 screen is equipped with IMAX with Laser and EPIQ large format technology.