Hindustan Unilever Limited (HUL) has introduced Millet Horlicks, a new variant of Horlicks in a Chocolate flavour. It has been launched first in the state of Tamil Nadu.
The Chocolate flavored Millet Horlicks is HUL’s first product with this super grain - it is made with multi-millets like Finger Millet (Ragi), Sorghum (Jowar), Foxtail Millet (Kanngani) and Pearl Millet (Bajra). Multi-millets are a natural source of Calcium, Iron, Protein and Fiber which are critical for growing children.
Commenting on the launch, Mr. Krishnan Sundaram, Vice President and Business Head, Nutrition, HUL said, ‘’We are happy to introduce first of its kind - a multi millet-based offering for children in the health food drinks category. Millet Horlicks in Chocolate flavour is our first innovation for Horlicks in this space. We are proud to support the Government’s initiative in making India the global leader of the super-grain. With the launch of Millet Horlicks in Chocolate flavour, we are moving closer to delivering on Unilever’s ‘Future Foods’ commitment. Our aim is to create a nutrition solution that address the issues of unbalanced diets and micronutrient deficiency in India. Mainstreaming millet for children is a critical step in this direction.’’