Coimbatore-based titan in the global Gold and Diamond Jewellery Sector, Emerald Jewellery Industry began its retail jewellery brand Jewel One's 10th Anniversary celebration on Wednesday.

Srinivasan, Founder and CMD, Dhiaan Srinivasan, Director and Vaideeshwaran, COO, Emerald Jewellery Industry commenced the celebrations here with the huge discount-announcements from 23.11.22 to 18.12.22. 

20% flat discount on gold jewellery's making, and Rs.10,000 off on every carat in diamond jewellery was announced on the inaugural. 

Addressing the press meet post the launch of the celebrations, Srinivasan, Founder&CMD, Emerald Jewellery Industry said "We are entering our 11th year, and we owe our success to our customers for their continuous support. Without customers' support, no one can thrive"

"Emerald is in this business for 39 years, and our retail division is 10 years old. We assure to deliver our best jewellery products with purity, best designs and personalization to give our customers utmost satisfaction," he said. 

Dhiaan Srinivasan, Director, Emerald Jewellery said " We recruit designers graduating some of the best design schools in India like Delhi, Mumbai and Bengal, and we also have 450 skilled craftsmen with us. Together we bring out 2000 designs a month, and the best of them gets featured in Jewel One outlets".

When asked about Emerald's export performance, Srinivasan said "We are growing well in exports. We have been exporting for 30+ years, and had a slump only during the pandemic period but we hope that our future growth will be strong."

Mr.Srinivasan also said that Indian Government has signed important trade agreements with other nations. 

It has a Comprehensive Economic Partnership Agreement (CEPA) the Government of the United Arab Emirates (UAE). As Emerald has a subsidiary in Dubai, it hopes its export to UAE will grow.