Sri Krishna College of Engineering and Technology, Coimbatore bagged the first prize at e-Toycathon 2025, a national level event organized by C-DAC under the Ministry of Electronics and Information Technology (MeitY) with the intent to boost the electronic toy sector. 

The Play Mat Toy, developed by Sri Krishna College of Engineering and Technology, received the first prize of Rs. 2 lakh. It is a fun and attractive play mat that has piano functional keys, animal pictures and sounds/drums/music/rhymes etc. 

The mat is made up of soft material so that it can be folded. Children can engage in both playing the piano and dancing; this allows them to enjoy the music for entertainment, while improving their music intelligence and visual training.

The Registration for the event was open to engineering institutes, universities, and colleges. 112 teams and engaging 400+ engineering students from across India participated. A jury panel comprising Indian Toy Industry experts shortlisted 20 teams to advance to Stage 2 in e-Toycathon, and in Stage 2, all 20 shortlisted teams showcased their skills in electronic toy prototype development in C-DAC Noida.

The event successfully concluded at CDAC-Noida and the award ceremony was held last Saturday. S.Krishnan, Secretary, MeitY, Abhishek Singh, Additional Secretary, MeitY, Sunita Verma, Group Coordinator, R&D, MeitY,Vivek Khaneja, ED, C-DAC-Noida, Kartik Jain CEO, Mekashi Toys, Shri Anirban Gupta, CEO, Dr Mady’s Innovation and other senior officials from the Government and Toy Industry honored the winners.

CEO of Dr. Mady’s Innovation, Anirban Gupta also announced that commercial production of 2-3 prototypes showcased in the competition will be undertaken.

The second prize was awarded to Jaypee Institute of Information Technology, Noida, for Robo-Mentor AI which is an innovative educational toy designed to empower children by combining the excitement of robotics with the supportive capabilities of generative AI. The primary goal is to create a learning experience where kids can build and program their robots while receiving dynamic, personalized guidance that enhances their sense of agency and achievement.

National Institute of Technology, Durgapur secured the 3rd place for Interactive Educational Chart. This chart is made to engage children in learning about India through activities. It is in English language with feature of choosing any regional language as well. The chart is in interactive mode; children can press on a particular picture and get response with sounds and light.

National Institute of Technology, Srinagar and Indian Institute of Information Technology, Senapati, Manipur were given consolation prizes for Compact Mini Drone Toy and Electronic Cashier Machine Toy respectively.